Documenting the Coming Singularity

Thursday, January 03, 2013

Why Facebook is Starting to Suck

Los Angeles Times - 1.3.13 by Meghan Daum

The most common and insidious form of social-network bragging is the "humblebrag." These are boasts that are loosely disguised as self-deprecation — "Spilled coffee inside my Maserati. What a dope!"
Recognize this pattern?

Brag brag brag

Bait for compliment


Promote someone else so as to be able to self-promote later


Wax indignant about political issue on which everyone you know agrees with you

Bait again

Brag brag

That, dear readers, is the footprint of your Facebook feed. Unless you're some kind of outlier whose friends post nothing but links to worthy charitable organizations and lost-pet notices, that is what scrolls past your line of vision on a daily, perhaps hourly (minute-by-minute?) basis. And that is why you occasionally find yourself wishing that everyone you "know" would just go away and never come back.

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